Products
OFFICIAL STOCKIST AND PARTNERS –





At Bella Vie Hair and Beauty, we take pride in offering a carefully curated selection of professional, award-winning hair care products from industry-leading brands.
We understand that your hair deserves the best, which is why we’ve sourced a range of products that meet the highest standards of quality and performance. Whether you’re looking to revitalise your locks, maintain your salon-fresh style, or explore new trends, our collection has something for everyone.
From shampoos and conditioners designed to nurture and strengthen your hair to styling products that help you achieve the perfect look, we have it all. Our selection caters to different hair types, textures, and styling needs, ensuring that you find the ideal solutions for your unique hair journey.
Why choose us? Because we believe that great hair starts with great products. We’re here to empower you with the tools you need to unlock your hair’s full potential. With our range of professional, award-winning products, you can look forward to healthier, more vibrant, and effortlessly beautiful hair.
Visit Bella Vie Hair and Beauty today to explore our extensive collection of hair care products and experience the difference that quality can make in your daily hair care routine. Your hair deserves the best, and we’re here to make sure you get it.
BRANDS WE USE
ALFARPARF MILANO COLOURS

PULP RIOT

BRANDS WE USE AND RETAIL

OLAPLEX
Today OLAPLEX is one of the largest independent hair care brands in the world with over 100 worldwide patents. Through a grassroots approach, the brand quickly became a global sensation, paving the way for a completely new category of haircare called “bond-building.” OLAPLEX is the powerhouse haircare brand for chemically damaged, colour-treated strands. The innovative Bis-Aminopropyl Diglycol Dimaleate patented bond-building technology helps to restore broken bonds in the hair while enhancing shine, softness and colour vibrancy. This patented technology is continuously changing what is possible for hair!

COLOR WOW – The heart + science of hair care!
Color Wow, founded by legendary beauty innovator, Gail Federici, has won over 80 beauty awards for creating breakthrough formulas that solve the most difficult hair problems. In partnership with celeb hairstylist, Chris Appleton, Color Wow is also recognised for delivering the luxe, “glass hair” glamour, dramatic transformations and trends seen on celebrities around the globe.
Color Wow rigorously monitor the ingredients that go into their hair care products, and then go beyond. They are the only hair care brand that has identified and banned over 60 commonly-used ingredients that can actually distort your hair colour. Plus, they build heat-protection into every styling and treatment product. The result? Super safe, high performance products that are changing the hair game!
No sulphates. No phthalates. No essential oils/extracts. No colour-warping preservatives. No gluten.

ALFAPARF
Alfaparf Milano Professional is the leading Italian brand in the professional hair treatment sector. With each Alfaparf hair product comes over 40 years of industry knowledge and vast amounts of passion for all things hair. This Italian brand is an industry leader thanks to innovative formulas rich in carefully selected and balanced active ingredients created to nurture the needs of your hair, including dryness, colour and heat damage, and oiliness.
Experience the difference for yourself – let your hair speak volumes as it dazzles with captivating vibrance, radiating beauty for every occasion. Just like our other revered brands, these products have earned a coveted spot on every hair aficionado’s wish-list.
Milano Alfaparf is a company that consistently injects passion into hair care. Each product is the result of a long journey toward excellence.

IT’S A 10
Created by seasoned salon and beauty experts, the It’s a 10 Haircare brand is an industry-leading gold standard when it comes to products that truly enhance the health and loveliness of hair. Within each of the collections, It’s a 10 products address common hair care challenges with results that are noticeable from the very first use.
With It’s a 10 exclusive professional salon formulas you can enjoy lustrous shine, hydration and healthy natural movement all from just one hair care product. We call it “strength in simplicity” and it will undoubtedly change the way you think about your hair care. Harnessing over 20 years of expertise, Carolyn Aronson (Founder and CEO) created It’s a 10 haircare with the ethos that there’s strength in simplicity. Offering 10 benefits in one, the formulas work to deliver fuss-free, salon-quality results you’ll simply love.